Apr 25, 2023 - The FTC’s New Substantiation Requirement for Earnings Claims

The FTC’s New Substantiation Requirement for Earnings Claims

  • What are earnings claims and earnings disclaimers?
  • How has marketers’ use of earnings disclaimers evolved?
  • What’s the FTC’s new substantiation requirement for earnings claims?
  • What does this mean for marketers of money-making opportunities?
  • Open Q&A: Chip & Allyn will entertain questions on any topic