ECM BioFilms claimed its product, a chemical additive, would make treated plastics<\/a> biodegrade in a landfill within nine months to five years.<\/h4>\n![](\"https:\/\/s3.amazonaws.com\/ftcguardian\/images\/728x90-Un-vjy-FTC-GUARDIAN-banner-2.gif\"\/)
<\/a><\/p>\nThe FTC\u2019s final order<\/a> bars ECM from representing that a plastic product or package is degradable, or that any product or service affects a plastic product\u2019s degradability, unless the representation is true, not misleading, and substantiated by competent and reliable scientific evidence. It also requires that for claims relating to degradability of plastic products, ECM must ensure that either: 1) the entire plastic item will completely decompose into elements found in nature within five years after customary disposal; or 2) the claim is clearly and prominently qualified by either the time for complete decomposition or the type of non-customary disposal required and the availability of such disposal facilities.<\/h4>\nThe FTC\u2019s decision reverses its administrative law judge\u2019s earlier decision. It follows the FTC\u2019s recent crackdown<\/a> on companies\u2019 claims that their products are biodegradable.<\/h4>\nECM Biofilms\u2019 attorney says the FTC\u2019s final order effectively bans the term \u201cbiodegradable.\u201d<\/h4>\n\u201cThis is an egregious instance of abuse of agency discretion,\u201d said Jonathan Emord of Emord & Associates, the firm representing ECM Biofilms. \u201cThe ALJ correctly ruled on the record evidence that the ECM product renders plastic intrinsically biodegradable and accelerates plastic biodegradation \u2014 in other words that it works. By forbidding ECM from claiming that its product makes plastics biodegradable despite overwhelming evidence that it does, and by erecting an arbitrary and unscientific five-year cut off for use of the term \u2018biodegradable,\u2019 the FTC has imposed a constitutionally forbidden prior restraint on truthful speech.\u201d<\/h4>\nECM will appeal the FTC\u2019s decision, Emord said.
\nRead more: http:\/\/www.environmentalleader.com\/2015\/10\/20\/ftc-bans-biodegradable-on-products\/#ixzz3pKVw9o1l<\/a><\/h4>\nHere\u2019s How To Make Sure You,<\/span>
\n<\/span>Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\nBy now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\nSmart business owners around the world are doing it with the help of <\/span>FTC Guardian<\/span>.<\/span><\/p>\nFTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n
<\/a><\/p>\nThe FTC\u2019s final order<\/a> bars ECM from representing that a plastic product or package is degradable, or that any product or service affects a plastic product\u2019s degradability, unless the representation is true, not misleading, and substantiated by competent and reliable scientific evidence. It also requires that for claims relating to degradability of plastic products, ECM must ensure that either: 1) the entire plastic item will completely decompose into elements found in nature within five years after customary disposal; or 2) the claim is clearly and prominently qualified by either the time for complete decomposition or the type of non-customary disposal required and the availability of such disposal facilities.<\/h4>\nThe FTC\u2019s decision reverses its administrative law judge\u2019s earlier decision. It follows the FTC\u2019s recent crackdown<\/a> on companies\u2019 claims that their products are biodegradable.<\/h4>\nECM Biofilms\u2019 attorney says the FTC\u2019s final order effectively bans the term \u201cbiodegradable.\u201d<\/h4>\n\u201cThis is an egregious instance of abuse of agency discretion,\u201d said Jonathan Emord of Emord & Associates, the firm representing ECM Biofilms. \u201cThe ALJ correctly ruled on the record evidence that the ECM product renders plastic intrinsically biodegradable and accelerates plastic biodegradation \u2014 in other words that it works. By forbidding ECM from claiming that its product makes plastics biodegradable despite overwhelming evidence that it does, and by erecting an arbitrary and unscientific five-year cut off for use of the term \u2018biodegradable,\u2019 the FTC has imposed a constitutionally forbidden prior restraint on truthful speech.\u201d<\/h4>\nECM will appeal the FTC\u2019s decision, Emord said.
\nRead more: http:\/\/www.environmentalleader.com\/2015\/10\/20\/ftc-bans-biodegradable-on-products\/#ixzz3pKVw9o1l<\/a><\/h4>\nHere\u2019s How To Make Sure You,<\/span>
\n<\/span>Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\nBy now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\nSmart business owners around the world are doing it with the help of <\/span>FTC Guardian<\/span>.<\/span><\/p>\nFTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n
ECM Biofilms\u2019 attorney says the FTC\u2019s final order effectively bans the term \u201cbiodegradable.\u201d<\/h4>\n\u201cThis is an egregious instance of abuse of agency discretion,\u201d said Jonathan Emord of Emord & Associates, the firm representing ECM Biofilms. \u201cThe ALJ correctly ruled on the record evidence that the ECM product renders plastic intrinsically biodegradable and accelerates plastic biodegradation \u2014 in other words that it works. By forbidding ECM from claiming that its product makes plastics biodegradable despite overwhelming evidence that it does, and by erecting an arbitrary and unscientific five-year cut off for use of the term \u2018biodegradable,\u2019 the FTC has imposed a constitutionally forbidden prior restraint on truthful speech.\u201d<\/h4>\nECM will appeal the FTC\u2019s decision, Emord said.
\nRead more: http:\/\/www.environmentalleader.com\/2015\/10\/20\/ftc-bans-biodegradable-on-products\/#ixzz3pKVw9o1l<\/a><\/h4>\nHere\u2019s How To Make Sure You,<\/span>
\n<\/span>Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\nBy now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\nSmart business owners around the world are doing it with the help of <\/span>FTC Guardian<\/span>.<\/span><\/p>\nFTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n
ECM will appeal the FTC\u2019s decision, Emord said.
\nRead more: http:\/\/www.environmentalleader.com\/2015\/10\/20\/ftc-bans-biodegradable-on-products\/#ixzz3pKVw9o1l<\/a><\/h4>\nHere\u2019s How To Make Sure You,<\/span>
\n<\/span>Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\nBy now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\nSmart business owners around the world are doing it with the help of <\/span>FTC Guardian<\/span>.<\/span><\/p>\nFTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n
\n<\/span>Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\n
By now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\n Smart business owners around the world are doing it with the help of <\/span>FTC Guardian<\/span>.<\/span><\/p>\n FTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n