{"id":6082,"date":"2018-02-11T21:29:06","date_gmt":"2018-02-11T21:29:06","guid":{"rendered":"https:\/\/www.ftcguardian.com\/articles\/?p=6082"},"modified":"2018-02-11T21:29:06","modified_gmt":"2018-02-11T21:29:06","slug":"minneapolis-marketing-agency-to-pay-2-million-to-settle-complaint-on-deceptive-ads","status":"publish","type":"post","link":"https:\/\/www.ftcguardian.com\/articles\/minneapolis-marketing-agency-to-pay-2-million-to-settle-complaint-on-deceptive-ads\/","title":{"rendered":"Minneapolis marketing agency to pay $2 million to settle complaint on deceptive ads"},"content":{"rendered":"

Minneapolis marketing agency to pay $2 million to settle complaint on deceptive ads<\/h1>\n
\n

By\u00a0Nicole Norfleet<\/a><\/p>\n<\/div>\n

A Minneapolis advertising agency agreed to pay $2 million to the Federal Trade Commission and Maine\u2019s attorney general office to settle a lawsuit in which it was accused of producing deceptive radio ads for weight-loss products.<\/p>\n

\"\"<\/a><\/p>\n

Marketing Architects Inc. reportedly made radio ads with false or unsubstantiated weight-loss claims for its client, Maine-based Direct Alternatives. The $2 million settlement is among the largest ever obtained by the FTC against an advertising agency.<\/p>\n

Marketing Architects lists several well-known companies, such as Best Buy, H&R Block and Rosetta Stone, as clients on its website.<\/p>\n

\u201cAs an advertising agency, Marketing Architects is proud of its commitment to uphold high ethical standards,\u201d the company said in a statement. \u201cWe disagreed with the legal allegations in the complaint but agreed to settle as we felt it was the best path forward.\u201d<\/p>\n

Read full article and learn more about Deceptive Advertising here<\/a>.<\/p>\n

<\/a><\/p>\n

Here\u2019s How To Make Sure You,\u00a0Your Business & Website Is FTC Compliant<\/h2>\n

By now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/p>\n

Smart business owners around the world are doing it with the help of FTC Guardian.<\/p>\n

FTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected.\u00a0And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n

Free Compliance Workshop:\u00a0Join Chip Cooper, Esq., the #1 FTC Compliance trainer in the World, for a one-of-kind, completely free online compliance workshop. Workshops fill up quickly, so register now.<\/strong><\/a><\/p>\n

Here are some of the things you\u2019ll discover on the training:<\/p>\n