{"id":528,"date":"2015-09-16T11:51:21","date_gmt":"2015-09-16T11:51:21","guid":{"rendered":"http:\/\/www.ftcguardian.com\/articles\/?p=528"},"modified":"2017-03-17T05:53:36","modified_gmt":"2017-03-17T05:53:36","slug":"ftc-reaches-settlement-with-health-app-vendor-over-false-claims-ihealthbeat","status":"publish","type":"post","link":"https:\/\/www.ftcguardian.com\/articles\/ftc-reaches-settlement-with-health-app-vendor-over-false-claims-ihealthbeat\/","title":{"rendered":"Mystery Solved! FTC Reaches Settlement With Health App Vendor Over False Claims &#8211; iHealthBeat"},"content":{"rendered":"<div>\n<h1>FTC Reaches Settlement With Health App Vendor Over False Claims<\/h1>\n<div id=\"page_0_content_0_BlockContent\">\n<p>Just when I think I've <em>seen<\/em>\u00a0it all, The Mole Detective\u00a0appears&#8230; Details on the case below,\u00a0and how this apps owners are being brought to justice for deceptive claims by the FTC.<\/p>\n<h3>Background<\/h3>\n<p>In February, an FTC complaint charged Avrom Lasarow and his company L Health with false advertising of its Mole Detective apps (Slabodkin, <em>Health Data Management<\/em>, 8\/14).<\/p>\n<p><a href=\"http:\/\/go.ftcguardian.com\/bw4uoy\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/s3.amazonaws.com\/ftcguardian\/images\/728x90-Un-vjy-FTC-GUARDIAN-banner-2.gif\"\/><\/a><\/p>\n<p>An FTC review of the apps' advertising found that the company had &#8220;deceptively claimed the apps accurately analyzed melanoma risk and could assess such risk in early stages.&#8221;<\/p>\n<p>The developer and initial marketer of the Mole Detective apps, New Consumer Solutions, agreed to a $3,930 settlement. However, Lasarow &#8212; the owner of L Health, a separate, British marketing firm that acquired the app &#8212; initially had refused to settle with FTC (<a href=\"http:\/\/www.ihealthbeat.org\/articles\/2015\/2\/24\/ftc-fines-app-marketers-over-false-melanoma-diagnosis-claims\" target=\"_blank\"><em>iHealthBeat<\/em><\/a>, 2\/24).<\/p>\n<h3>Details of Settlement<\/h3>\n<p>Under the new settlement, Lasarow is &#8220;prohibited from making any misleading or unsubstantiated claims about the health benefits or efficacy of any product or service, including that a device detects or diagnoses melanoma.&#8221;<\/p>\n<p>Jessica Rich, director of FTC's Bureau of Consumer Protection, in a statement said, &#8220;We haven't found any scientific evidence that Mole Detective can accurately assess melanoma risk.&#8221;<\/p>\n<p>The settlement also included a fine against Lasarow of more than $58,000. The fine has been suspended based on Lasarow's inability to pay it.<\/p>\n<\/div>\n<p>via <a href=\"http:\/\/www.ihealthbeat.org\/articles\/2015\/8\/20\/ftc-reaches-settlement-with-health-app-vendor-over-false-claims\" target=\"_blank\">FTC Reaches Settlement With Health App Vendor Over False Claims &#8211; iHealthBeat<\/a><\/p>\n<h2><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Here\u2019s How To Make Sure You,<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">By now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Smart business owners around the world are doing it with the help of <\/span><span style=\"font-weight: 400;\">FTC Guardian<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">FTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. <a href=\"https:\/\/go.ftcguardian.com\/bw4uoy\" target=\"_blank\">And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n<p>The training is titled: <a href=\"https:\/\/go.ftcguardian.com\/bw4uoy\" target=\"_blank\"><strong>3 Tragic (Legal) Privacy Policy List Building Mistakes That Can Get You In Hot Water With The FTC Today &#8211; Resulting In Your Business Being Shut Down&#8230; And How To Solve It!<\/strong><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Here are some of the things you\u2019ll discover on the training:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Real-Life Examples of People Who Didn\u2019t Think They Were At Risk, But Who Got Nailed By The FTC, And Why It Could Happen To You, Too<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\">Why 2014 Was a Significant Year For Online Businesses, And Why You Should Be Worried!<\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\">The 3 Enormous Powers The FTC Has That Can Change Your Life \u2013 And Your Family\u2019s Life \u2013 Forever!<\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How to Avoid FTC Claims When Collecting Leads With Optin Forms<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\">3 Privacy Policy Mistakes Every Digital Marketer Is Making, And Why You're In The FTC\u00a0Crosshairs.<\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">And Much More\u2026<\/span><\/li>\n<\/ul>\n<p><b>Remember: legal protection is a massively important part of your business, and it\u2019s one you cannot afford to ignore any longer.<\/b><\/p>\n<p><a href=\"https:\/\/go.ftcguardian.com\/bw4uoy\" target=\"_blank\">Go here to register for our next FREE training and make your business is FTC compliant today!<\/a><\/p>\n<p><b>Disclaimer: \u00a0This article is provided for informational purposes only. It\u2019s not legal advice, and no attorney-client relationship is created. Neither the author nor FTC Guardian, Inc. is endorsed by the Federal Trade Commission.<\/b><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Federal Trade Commission has taken action against two melanoma detection apps: MelApp and Mole Detective. Both apps claim to provide an \u201cautomated analysis of moles and skin lesions for symptoms of melanoma and increase consumers\u2019 chances of detecting melanoma in its early stages\u201d, according to the FTC.  <\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_analytify_skip_tracking":false,"footnotes":""},"categories":[19,2],"tags":[48,21,28,31,30],"class_list":["post-528","post","type-post","status-publish","format-standard","hentry","category-deceptive-advertising","category-ftc-claims","tag-apps","tag-deceptive-advertising","tag-federal-trade-commission","tag-ftc","tag-truth-in-advertising"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/posts\/528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/comments?post=528"}],"version-history":[{"count":4,"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/posts\/528\/revisions"}],"predecessor-version":[{"id":538,"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/posts\/528\/revisions\/538"}],"wp:attachment":[{"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/media?parent=528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/categories?post=528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ftcguardian.com\/articles\/wp-json\/wp\/v2\/tags?post=528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}