{"id":376,"date":"2015-08-30T18:23:34","date_gmt":"2015-08-30T18:23:34","guid":{"rendered":"http:\/\/www.ftcguardian.com\/articles\/?p=376"},"modified":"2017-03-17T01:54:44","modified_gmt":"2017-03-17T01:54:44","slug":"zadro-health-solutions-stop-claims-for-uv-light-disinfectant-tool","status":"publish","type":"post","link":"https:\/\/www.ftcguardian.com\/articles\/zadro-health-solutions-stop-claims-for-uv-light-disinfectant-tool\/","title":{"rendered":"Zadro Health Solutions stop claims for UV light \u201cdisinfectant\u201d tool"},"content":{"rendered":"
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Zadro Health Solutions stop claims for UV light \u201cdisinfectant\u201d tool<\/h1>\n
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And this folks, is why I am thankful for the FTC and their commitment to consumer safety. Just when I thought I had seen it all, here is another case of deceptive and unsubstantiated\u00a0claims by a manufacturer.<\/p>\n

The US Federal Trade Commission (FTC) has clamped down on the \u2018false and unsubstantiated advertising<\/em>\u2019 of a device that claimed it could kill pathogenic bacteria.<\/p>\n

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The settlement imposes judgments of $629,359, against Zadro Health Solutions.<\/p>\n

The FTC alleged that Zadro Health Solutions and its owners Zlatko and Rebecca Zadro made false and baseless advertising claims about their Nano-UV devices.<\/p>\n

In their ads, defendants claimed their devices \u201csafely kill 99.99% of targeted bacteria \u2013 E. coli, Salmonella and the H1N1 (swine flu) virus in 10 seconds<\/em>\u201d and that their \u201cspecifically designed Disinfecting Wands have been proven to eliminate 99.99% of targeted germs and viruses in as little as 10 seconds.\u201d <\/em><\/p>\n

Zadro Health Solutions\u2019 water and surface disinfectant devices allegedly were touted as \u201cproducing sufficient energy to damage and alter DNA of all kinds of microorganisms.\u201d<\/em><\/p>\n

On their Nano-UV packaging, the Zadro defendants allegedly claimed Nano-UV wands were proven effective for killing 99% of germs on numerous surfaces, including in food preparation areas.<\/p>\n

Prices for the Nano-UV devices ranged from $59.99, to $159.99, according to the complaint.<\/p>\n

\u201cThe defendants said their devices\u2019 UV rays would kill dangerous microorganisms, but they didn\u2019t have scientific evidence to back that up,\u201d<\/em> said Jessica Rich, director of the FTC\u2019s Bureau of Consumer Protection.<\/p>\n

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via Zadro Health Solutions stop claims for UV light \u201cdisinfectant\u201d tool<\/a><\/p>\n

Here\u2019s How To Make Sure You,<\/span>
\n<\/span>Your Business & Website Is FTC Compliant<\/span><\/span><\/h2>\n

By now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?<\/span><\/p>\n

Smart business owners around the world are doing it with the help of <\/span>FTC Guardian<\/span>.<\/span><\/p>\n

FTC Guardian is a service that is 100% focused on helping to keep you get and stay FTC compliant and fully protected. And right now, we are offering a free training to give you the knowledge, information, and guidance that you need to stay out of trouble with the Federal Trade Commission.<\/a><\/p>\n

The training is titled: 3 Tragic (Legal) Privacy Policy List Building Mistakes That Can Get You In Hot Water With The FTC Today – Resulting In Your Business Being Shut Down… And How To Solve It!<\/strong><\/a><\/p>\n

Here are some of the things you\u2019ll discover on the training:<\/span><\/p>\n