Fifteen companies that carried an A-rating from the BBB in 2016 have settled federal regulatory charges over deceptive advertising, the group, Truth in Advertising, said in a report.
The FTC’s forgotten investigation into Nintendo: In the ’90s, Nintendo found itself under federal investigation for price fixing … and “turning promising young muscles and brains to porridge”
With the rise of influencer marketing campaigns and sponsored content, which have helped brands reach consumers in a more natural way than traditional banner ads, here are 5 tips to engage consumers with sponsored content in 2017 amidst increasing regulations and fickle consumer sensibilities outline by Zack Brown
A federal judge in California will allow consumers suing SeaWorld Entertainment to move forward with their claims that the company allegedly lied about the health and treatment of its orca whales to entice them to buy tickets and merchandise.
The FTC is investigating a couple of different aspects of Mylan’s business practices – including hiking the price of an injector to about $300 dollars — up from $57 for each shot.
In a complaint the feds lodged against the San Francisco-based ride-share company, officials accused Uber of misleading drivers about their potential hourly or yearly income by exaggerating figures.
Despite marketing claims of “government-lab grade testing,” the Federal Trade Commission found that Breathometer’s app-connected breathalyzers weren’t as accurate as the company promised.