NY AG settles with scouting company over deceptive practices

NY AG settles with scouting company over

deceptive practices

By Christopher Maynard

Young athletes from across the country go through high school hoping to catch the eye of a college scout, but New York Attorney General Eric Schneiderman charges one scouting company with preying on those hopes and making false promises.

National Scouting Report, Inc. (NSR) – a major high school athletic scouting and college recruiting business based in Alabaster, Alabama – has agreed to settle charges that it misled prospective clients and made false claims in its advertising. As part of the settlement, it has agreed to revise practices and pay $20,000 in penalties.

“Preying on the hopes and aspirations of New York’s young, devoted athletes is incredibly cynical,” said Schneiderman. “Students who are attempting to use their athletic promise to further their educational opportunities should not have to worry about being exploited by those seeking to make a profit, without any consideration for their success.”

Deceptive practices

The New York AG’s investigation found that NSR made several unsubstantiated claims about the success of its recruiting program, such as calling itself the “highest rated scouting company” that was “resourced by more college coaches than all other scouting services combined.”

Additionally, recruiters often relayed false statistics to high school players and their families, including that 90% of its prospective athletes received offers from schools and that a quarter of them went on to play in NCAA Division I programs, the AG charged. The truth for college athletes is much bleaker than that, however, with only 3.4% of high school athletes making it to the collegiate athletic level and only 1% going on to play at Division I schools.

Affected New York consumers will also be provided with an applicable notice of cancellation requirements when they sign up for the service, and NSR has promised to tell clients in the future if their scout leaves NSR.

Read full article and Learn more about Deceptive Advertising here.

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