By Taylor Leach

Created by dairy farmers and the National Milk Producers Federation, The Peel Back the Label campaign was launched to bring awareness to consumers about misleading advertisements placed on food products, using humor to help spread the message.

“This is about protecting the integrity of the products that farm and ranch families throughout the country work hard to raise each and every day,” said MCA Executive Vice President Mike Deering. “I never imagined we would be fighting over what is and isn't meat. It seems silly. However, this is very real, and I cannot stress enough the importance of this issue. We are beyond pleased to see this priority legislation cross the finish line.”

Read the full article and learn more about Deceptive Advertising here.

Here’s How To Make Sure You, Your Business & Website Is FTC Compliant

By now it should be clear how important it is for you to be FTC compliant. But how can you do that without spending $7,500-$8,000 or more on Internet Attorneys?

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• Real-Life Examples of People Who Didn’t Think They Were At Risk, But Who Got Nailed By The FTC, And Why It Could Happen To You, Too

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• How to Avoid FTC Claims When Collecting Leads With Optin Forms

• 3 Privacy Policy Mistakes Every Digital Marketer Is Making, And Why You’re In The FTC Crosshairs.

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Remember: legal protection is a massively important part of your business, and it’s one you cannot afford to ignore any longer.

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Disclaimer:  This article is provided for informational purposes only. It’s not legal advice, and no attorney-client relationship is created. Neither the author nor FTC Guardian, Inc. is endorsed by the Federal Trade Commission.